MORE THAN A SMITH

Son Demir Bükücü is much more that a metal workshop. While it offers large variety of architectural practises, from decorational objects to stage structures.

It stands out amongst its competitors by having an innovative, computer driven process. They needed an identity that that would reflect their professional services and fun-loving culture.

Behind the Name Decisions

The brand already had a good reputation in the field and was known as “Son Demir Bükücü”. It means the Last Iron Bender. Even though, the name had a limitation compared to the large range of services they provide, we decided to keep it because clients loved it. The name helped the shine out and be remembered easily.

Share the Love

Brand’s social media was one of the key channels for reaching the target clients. They simply wanted to show the quality of their work and love of what they do.

Year
2018
Client
Engin Kayan
Services
Brand Strategy, Brand Identity